Fostex Cuts Price of Digital Multitracker

Jul 19, 2002 12:00 PM, Editors


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Fostex America announced today at Summer NAMM a price reduction on one of its popular digital multitrackers, the VF160CDR. The MSRP has been lowered from $1,799 to $1,399, and the MAP has been adjusted from $1,299 to $999. These prices include the CD-R burner installed.The VF160CDR is the latest in a series of self-contained digital recorders/mixers/editors with built-in mastering capabilities that Fostex has been offering over the past several years.

Additionally, the unit also includes a custom CD-R of Real Drums by David Jones as a value-added incentive for customers to buy the unit as long as supplies of the CD-R last. Various sets of David Jones CD packages will be offered by Fostex through its network of music retailers.

According to director of sales and marketing Phil Celia, “This product category has always been price-sensitive, and we have adjusted our pricing in order to remain competitive in the marketplace.

“The new pricing, plus the value-added packaging of the Real Drums CD, has given a tangible boost to the attractiveness of the VF160CDR, and our reps and dealers have already responded very favorably,” Celia concluded.

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