Independent Labels Topic at Next NARIP Program

Feb 13, 2003 12:00 PM, Editors

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Managing independent labels to stability and commercial success will be the subject of the National Association of Record Industry Professionals' (NARIP) February 26th program, which will be held at Platinum Live in Studio City, Calif., at 7:30 p.m.

Topics that will be covered include strategies to advance an independent label's development, including strategic planning, finance, domestic and international marketing and distribution, creating sales demand for records, touring, merchandising and ancillary markets, branding, product cross-promotion, Internet presence and deal making.

Guest speakers include: Richard Reines, president of Drive-Thru Record; Tom Osborn, general manager at iMUSIC/ARTISTdirect; Alan Beck, president of ITP Records & Pacific Concert Group; and Tess Taylor, panel moderator and president of the NARIP.

Register online at www.narip.com.






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