Frank Loyko Joins Digidesign as Worldwide Director of Live Sound Sales

Sep 5, 2007 6:37 PM


Education Guide

Mix is gearing up to present its longstanding annual Audio Education Guide in its November 2014 issue. Want to have your school listed in the directory, or do you need to update your current directory listing? Add an image, program description, or a logo to your listing! Get your school in the Mix Education Guide 2014.

Underscoring the increasing importance of live sound to its overall growth strategy, Digidesign announced the appointment of former EAW executive and industry luminary Frank Loyko (pictured) to the position of worldwide director of sales for the Digidesign VENUE live sound product line. In his new position, Loyko will be responsible for defining and leading all live sound sales strategies worldwide, including managing Digidesign’s direct live sound sales team.

“Frank brings an entrepreneurial spirit and tremendous track record for building professional audio brands, and successfully leading high-performance sales teams,” says Tim Carroll, senior director of worldwide sales at Digidesign. “His broad experience in all aspects of live sound sales, along with his deep industry connections, will be crucial in helping us achieve the next level of growth in live sound.”

As one of the founding members of loudspeaker manufacturer EAW, Loyko has more than 30 years of professional audio sales experience. Most recently, Loyko served as the senior vice president of international sales at LOUD Technologies Inc., a $240 million pro audio and music products corporation, and parent company of world recognized brands Alvarez, Ampeg, Crate, EAW, Mackie and TAPCO.

“For the last two years, I’ve watched as the VENUE consoles have literally changed the way that engineers think about live sound mixing,” says Loyko. “Digidesign has effectively spurred a revolutionary leap forward, the likes of which I have not seen in over 30 years of selling professional audio equipment. I’m truly excited to work with such a strong sales team, and to build a program around such amazing products.”

Loyko will report directly to Carroll at Digidesign; he can be reached at

For more information, visit Digidesign’s website at

Acceptable Use Policy
blog comments powered by Disqus

Mix Books

Modern Recording and Mixing

This 2-DVD set will show you how the best in the music industry set up a studio to make world-class records. Regardless of what gear you are using, the information you'll find here will allow you to take advantage of decades of expert knowledge. Order now $39.95

Mastering Cubase 4

Electronic Musician magazine and Thomson Course Technology PTR have joined forces again to create the second volume in their Personal Studio Series, Mastering Steinberg's Cubase(tm). Edited and produced by the staff of Electronic Musician, this special issue is not only a must-read for users of Cubase(tm) software, but it also delivers essential information for anyone recording/producing music in a personal-studio. Order now $12.95



Delivered straight to your inbox every other week, MixLine takes you straight into the studio, with new product announcements, industry news, upcoming events, recent recording/post projects and much more. Click here to read the latest edition; sign up here.

MixLine Live

Delivered straight to your inbox every other week, MixLine Live takes you on the road with today's hottest tours, new sound reinforcement professional products, recent installs, industry news and much more. Click here to read the latest edition; sign up here.

[an error occurred while processing this directive]

The Wire, a virtual press conference offering postings of the latest gear and music news, direct from the source. Visit the The Wire for the latest press postings.