Academy of Contemporary Music Adds KRK Rokit Series Monitors
Nov 18, 2011 4:41 PM
KRK Systems, a member of the Stanton Group of companies and a leading provider of accurate and reliable monitors and control room solutions, announces that the Academy of Contemporary Music in Guildford, UK, has chosen KRK Rokit Series Studio Monitor Speakers for six of its sound studios in its complex comprising three buildings.
“The Academy here in Guildford has 1,200 full-time and 300 part-time students,” says Antony Greaves, head of audio production for the Academy of Contemporary Music. “We chose KRK because it is such a good brand, and provides an excellent teaching platform for our students to learn on equipment that they will without a doubt be working with in their careers.”
The Academy of Contemporary Music was founded more than 15 years ago and is accredited by Guildford College, Middlesex University, Surrey University and Chichester University. The school offers programs in everything from music production and performance to music business and sound design for new media.
With satellite academies in the U.S., South Africa and Italy, the Academy differs from more traditional music academies through its focus on rock and pop music, and its vocational approach to teaching. It offers Diploma, Higher Diploma, Bachelor of Arts, Bachelor of Music, and Masters Degree programs and is constantly looking to upgrade its facilities to stay current.
The Academy states that the KRK Rokit Series helps offer professional yet cost effective equipment for its students.
“We have a lot of students looking to work on the latest equipment from well known manufacturers,” states Greaves. “Having the absolute latest technology and a better version of what our competitors offer is a huge advantage to us. Providing top of the line audio and recording equipment from manufacturers such as KRK helps us attract and keep students.”
KRK is installed in six of the Guilford location’s state-of-the-art studios, including the Rokit 5, Rokit 6 and Rokit 8, as well as one KRK10s powered subwoofer. “Students love working with the Rokit monitors,” Greaves adds. “It doesn’t hurt that they sound more expensive than they actually are. Many of our students actually end up purchasing them for their personal recording set-ups.”
In addition to the KRK equipment, the Academy of Contemporary Music recently purchased two Focusrite channel strips, the Liquid Channel and an ISA430 MkII. Focusrite has exclusively distributed all KRK products in the UK for more than 5 years, alongside products from Focusrite, Novation and other key distributed brands.
“The Academy of Contemporary Music is training tomorrow’s musicians, songwriters, producers and remixers,” says Dan Bruck, director of marketing for the Stanton Group. “We are truly proud to be affiliated with such a prestigious learning institution, as music education is a huge part of what KRK is about. We’re happy to help the Academy further its goals of providing tomorrow’s music professionals with the knowledge and skills they need to thrive.”
For more information on the Academy of Contemporary Music, visit www.acm.ac.uk.
For more information on KRK products, visit www.krksys.com.
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