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Incubating in The Loft

Jun 1, 2006 12:00 PM, Compiled by Sarah Benzuly

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This Month in Mix

Jesse Deese, founder of SongScope.com, has partnered with Joe McClure (McClure Broadcast Group) and Buddy Nelms (The Loft Entertainment Group) to form an “incubator” artist development and recording facility in Columbus, Ga. The facility includes a multimillion-dollar “digital-vintage” recording studio (The Loft), a graphic/multimedia production studio and a live performance venue.

The Loft features a Neve 8108 console, Studer A827 2-inch tape machine and Pro Tools HD through Apogee converters. The studio was constructed above showcase venue The Loft, which has hosted such artists as Shawn Mullins, Edwin McCain, Jennifer Nettles, Sugarland, Angie Aparo, Sister Hazel, Keni Thomas, Susan Tedeschi, Dido and Beebo Norman. “The studio was a natural complement to our performance venue, booking and promotion experience,” says Nelms. “Now we have a world-class recording facility wired directly to our stage.”

Consistent with SongScope's vision to empower songwriters, image development, package design and Web development will be directed by Sean Michael Schoff, a veteran graphic media designer and founder of the SeanroX.com Graphic Studio, also housed within The Loft's campus.

The SongScope artist development team is currently in search of talent to develop, especially singer/songwriters. Interested? Visit www.SongScope.com.



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