GC Pro Celebrates 10 Years

Oct 1, 2011 9:00 AM, By Mix Editors


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Guitar Center Professional is celebrating its 10-year anniversary throughout 2011. As part of its development, the company has expanded its system design, integration and installation division, which has been rapidly expanding across the U.S. through regional centers. We look at 10 of the more notable facility build-outs to come from the GC Pro family of studio services.

Germano Studios Studio 1

Germano Studios Studio 1

Germano Studios 

(New York City)
Main Equipment Provided:
Majority of the analog and digital outboard gear; all near-field monitors, power amps, microphones, keyboard synthesizers, bass and guitar amps, and ancillary pieces (cue system, headphones, guitar/microphone/keyboard/speaker stands, cables, patch cords, instrument cables, interfaces, etc.).
Level of Involvement: Supplier of the equipment; studio owner Troy Germano handled design/installation/integration.
Final Remarks: “I deeply rely on Rick Plushner and his team for many of the studio’s ongoing equipment needs and future-purchase strategizing, and also for my other company, Studio Design Group,” says Germano. “I’m presently in the process of building a facility in Tampico, Mexico, and GC will again be supplying the majority of the equipment. They will also be involved with a facility that I will be designing and building in Los Angeles in 2012. It is worth mentioning the people around Rick; they are the ones who make it happen for an owner/operator like myself. Those people are Richard Ash, Niyi Adelekan, Neil Jason and PK Pandey.”

Blade Studios

Blade Studios

Blade Studios (Shreveport, La.)
Main Equipment Provided:
GC Pro handled all equipment needs other than the SSL Duality, for which the studio dealt directly with SSL. Blade Studios’ rep, Jeffery McDaniel, out of Dallas, has “been fantastic in getting the studio everything it need in a timely manner,” says Chris Bell, chief engineer/producer/mixer.
Level of Involvement: GC Pro was used as the broker for all the studio’s equipment.
Final Remarks: “GC Pro was great to work with because it was a one-stop shop,” says Bell. “We could call on them anytime and they would get us anything we needed, including vintage gear, which is sometimes hard to source out.”

Farris Wilks control room

Farris Wilks control room

Farris Wilks (Cisco, Texas)
Main Equipment Provided:
Assembly of Yahweh Seventh Day church: JBL Array Series, Avid VENUE SC48 digital live sound console and Pro Tools LE system, microphones, Aviom in-ear monit or system, related equipment. For home recording studio: 32-channel Neve Genesys digitally controlled analog console, Avid D-Command and Pro Tools|HD system, Ocean Way HR2 monitoring system.
Level of Involvement: After doing basic measurements for the studio, GC Pro account manager Jeffrey McDaniel reached out to his regional manager Derek Snyder, who recommended that McDaniel get in touch with Horacio Malvicino, managing director of the Malvicino Design Group. McDaniel scanned his studio drawings and sent them to Malvicino, who put together a plan for the studio and presented it to the team at last year’s AES convention.
Final Remarks: “We have been able to use them across the board, from live sound to studio sound, and we didn’t have to shop around the state or the country looking for different expertise in live and studio sound technology,” says music director Kevin Reed. “Instead, we had a one-stop solution and one salesperson, who knew what we needed or knew who to ask. The church sounds great and the studio is in the final stages of completion, and it’s been a dream come true for all of us.”

Ray Stevens (left) and engineer Ben Surratt

Ray Stevens (left) and engineer Ben Surratt

Ray Stevens Personal Studio (Nashville)
Main Equipment Provided:
Avid ICON D-Control and Pro Tools|HD3 system, mic pre’s, compressor/limiters, outboard EQs, Genelec near-field monitors and Hearback cue system. GC Pro also helped coordinate the design and purchase of the Sound Construction console and an auxiliary equipment rack.
Level of Involvement: GC Pro met with the studio to discuss needs and studio layout, and made many recommendations for equipment, installation and integration. The studio worked with GC Pro to finalize the design, equipment list and integration.
Final remarks: “We had an excellent experience working with them,” says staff engineer Ben Surratt. “They handled the purchase, installation and usual breaking-in period with ease. Their ties to Avid are very helpful, and they have a very professional staff and very capable. I would recommend them again without hesitation.”

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